Why is BYJU’S Acquiring So Many Companies?
BYJU’S has spent a whopping $2.2 billion in just a few months on a series of acquisitions. Recently, it acquired Aakash Educational Services Ltd., Great-Learning, EPIC, and Toppr. However, it does not seem to end there. BYJU’S has entered into a definitive agreement to acquire Tynker, a US-based educational programming platform.
Why exactly is BYJU’S acquiring other EdTech companies?
Byju Raveendran (Founder and CEO of BYJUS) holds the answer.
According to Byju Raveendran, EdTech is one of the most underinvested and neglected sectors globally. The US, China, and India are the only biggest EdTech markets in the world, and BYJU’S is already the leader in India. With China’s new rules, it may lose its status of being the biggest EdTech market.
BYJU’S which is the largest EdTech company in the world is all set to become number one, but in order to do that it needs to be a dominant EdTech company in the US as well. This is exactly what BYJU’S is trying to do.
Byju’s is expanding into the international markets with the launch of Byju’s Future School, an online live one-on-one learning platform. The service will initially be launched in the USA, UK, Australia, Brazil, Indonesia and Mexico starting May. It will eventually be introduced in more markets, the. Byju’s Future School will offer coding and math during launch. It plans to widen the subject portfolio to include science, music, English and fine arts in the coming years. The subject categories are currently in the development stage.
In addition, Byju Raveendran believes that there are plenty of companies investing billions in creating content for entertainment but there are only a few who are investing in education. BYJU’S is out to change that.
What does this mean for students and EdTech Platforms?
BYJU’S objective is to make quality education accessible to students through its online learning programs. Companies acquired by BYJU’S complement and offer unique value to BYJU’s existing content and offerings. For the students, it means more choices, flexibility, and access to global quality content. For more details, log on to www.byjus.com
What is your take on this? Let us know in the comment section below.